Research Of Private Banking Business Development Strategy In China

Private banking is a one-stop comprehensive service system, which guarantees the high net worth individuals’wealth growth, career development, happy family life. Private banking business is one of important parts of financial services. Private banking business has been one of core business of many commercial banks in their strategic transformation.With nearly six years’development, Chinese commercial banks have already finished the first-round strategic layout of private banking development.The development of Chinese private banking is now facing bottlenecks. This paper will analyze the development of domestic private banking, based on the current situation, learn from foreign successful experience in the development of private banking, then put forward the proposals and strategies of accelerating the development of private banking business in three aspects:construction of external environment, banks’ self-construction, and construction of risk-control-system.Private banking is one of the most profitable businesses in the financial industry. It brings high potential intermediary business revenue while consumes low capital. So, healthy, fast and sustainable development of Private banking is very helpful to commercial bank’s strategic transformation in reducing capital consumption and improving return on capital. While domestic Private banking suffering bottlenecks in development now, it is very important to analyzing existing problems and seeking an effective way to resolve the problems.