Zs Company Development Strategy Research

ZS is a professional battery manufacturer with7years of history. The company cannot breakthrough to a higher phase due to its existing problems and its not standard management. The company faces a great challenge in these crisis days. A change must be done on the current development model, management model, and human resources, so as to make out a new strategy which is suitable to ZS company. The paper analyzes and discusses the exterior and internal conditions, and concludes the main existing problems. Then SWOT analysis is made to select and form ZS overall development strategy and business develop strategy. With this strategy being executed, ZS company is able to develop to next higher stage.