Font Size: a A A

Constructing The Media Impression Of Monopolistic Industry

Posted on:2013-11-12Degree:MasterType:Thesis
Country:ChinaCandidate:J HuangFull Text:PDF
GTID:2249330392957173Subject:Radio and Television Communication
Abstract/Summary:PDF Full Text Request
The electric power profession is one of eight greatest monopolies professions inChina, found a nation our electric power profession mostly experienced threedevelopment stages. The electric power profession deepens system reform with in2002for point of departure, the profession is traditional of perpendicular integral whole’sturning monopoly to carry camp mode is basic to disappear. The electric powerprofession carries out government Qi to separate, after separating, factory net’s thechange that gradually carries out from electricity tiger" toward give or get an electricshock babysitter", the medium image of electric power profession gets the improvementof different degree. But the electric power profession still keeps facing many challenges,the social image of electric power profession still exists many problems and mainly havecognition of public to electric power profession related business lower; Request andexpectation of the direction and public of the power construction exist more outstandingantinomy; And the electricity price problem is important factor etc. that the electricpower profession invites hostile opinion. These problems become the important problemthat the electric power profession needs solution urgently.This paper commences from the medium image construction or purchase of researchWuhan Power Supply Company, the full text mainly divides four parts. First part is to thetheory background of the medium image research; make use of cultural heritage analysis’method to carry on an overview to the theory background research of medium image.The second part is the development present condition to the electric power professionand it the medium image turn into to carry on analysis. Third part is carry on powersupply company in Wuhan medium image of report frame analysis, analyze an essentialmedium’s construction or purchase characteristics for the medium image of Wuhanpower supply company. Four-part cent reports influence factor and medium conduct andactions of frame on Power Supply Company in Wuhan to carry on an analysis research.
Keywords/Search Tags:Monopolize profession, Medium image, Business enterprise image, Social image
PDF Full Text Request
Related items