The Development Of Family Farm In Ningbo

[Summary] With the development of family farms in Ningbo, how to find a suitable way for the healthy development, how to improve the core Competence, and how to hence the competitiveness of family farms ensure that the industry take foothold in the fierce market competition has become an important problem for Ningbo. Whether the family farm business success or not largely depends on the business strategy. In the21st century, the world economy has undergone great change, economic globalization has become the basic trend of international economic development. Similarly,Whether the development of family farms in Ningbo adapt to the new situation or not, determines its develop directly. The operation of the fine coordination of the family farm business strategies conducive to enhancing the operating performance of family farms, enhance vitality of family farms, achieve the objectives of development, promote the healthy development of family farms.This paper used SWOT analysis method compare the various factors on the development of the family farm in Ningbo, through investigation,analysis the basic status of family farms and problems, point opportunities and challenges for further development and growth of the Ningbo family farm industry. The article points out that Ningbo family farm industry can not develop without effective operational mechanism, reasonable business model and scientific management methods which protect from the family farm business strategy. The paper Concluded that Ningbo family farms should be based on internal and external conditions, full use of business strategy, natural conditions and policy advantage to improve the quality of managers and technical level, establish professional cooperatives at the appropriate scale of the full development of family farms, construct the modern private farms and achieve the integration of the farm. This is the only way for the development of family farms in Ningbo.