Study On The Corporation Culture Construction Of Willing Power Corporation

The outstanding corporate culture establishes and reflects as rules andregulations and behavioural norm, it is the difference strategy in the supreme meaningto establish outstanding corporate culture, just in this sense, the supreme level of themarket competition is the people’s competition, it is a competition of the corporateculture. Every enterprise will form one’s own unique corporate culture in the course ofits development. So enterprise’s cultural construction, as the component with essentialenterprise development that is paid attention to day by day, it is necessary to carry onthe deep discussion and study.Wuling Power Corporation has refined one’s own unique corporate culture whileenterprises develop. However, with the reform and development of the company, theoriginal corporate culture highlights some practical problems progressively. This texthas analyzed current situation and question of Wuling Power Corporation culture atfirst, then pursue characteristic and enlightenment of the corporate culture actively,proposed the suggestion of enterprise’s cultural construction on the aspect fromoperating finally. It is to set up and meet the needs of economic development ofsocialist market progressively that I put forward five goals of the cultural constructionof enterprise of insulting the company, accord with company’s development strategy,reflect staff’s fundamental interests, the corporate culture system with characteristicof company, make great efforts, set up spiritual culture, human-oriented theintersection of person and copy to have common ideal culture, rigorous high-efficientinnovative culture merge cultural system. Centre on this goal, in the spiritual level,have designed key values and various ideas of the corporate culture; In the systemlevel, pay and merge the direction which has proposed the cultural construction ofsystem of the current situation of the company and various ideas; In the behaviorallevel, have analyzed the construction main point of behavioral culture from enterprise,enterprise’s leader, exemplary personage and ordinary staff four respects; In thematerial level, put emphasis on building the material and culture through payingattention to material phenomena such as enterprise’s production environment, livingenvironment, cultural facility,etc., and proposed the concrete scheme. Finally, proposecertain solving problem measure and method for this enterprise. This appliesenterprise’s theory to practice," propose the problem, analyze the problem and solve the problem " Intact logical thinking course.Through the cultural construction of Wuling Power Corporation enterprise, canstrengthen the cohesive force in enterprise, mould the corporate image, improve thesystem of business management, improve staff’s overall qualities, promote the keycompetitiveness of enterprises in an all-round way. Point out, enterprise’s culturalconstruction is a complicated system engineering, do not accomplish in one move atthe same time, need long-term construction, enterprise’s cultural construction, to anenterprise, it is not totallying repudiate to history, but should absorb the outstandingcultural tradition formed in the past, the characteristic, development strategy that andalso combine era, innovate from reference, could put out a set of characterizedcorporate cultures suitable for enterprise’s development.