New Supermarket Trolley Children Business Plan Project

In recent years, large supermarket is going up like mushrooms, one after another.With the rapid development of large supermarkets, the way people shop is changing, meanwhile, life way of people is changing to a great convenience. When each time goes to the supermarket shopping, supermarket trolley is indispensable.But, unfortunately, it has brought conveniences for people (especially, for those consumers who take their children into the supermarket), yet supermarket trolley has caused a great deal of questions too, such as, the sanitary conditions still feels very worrying, not enough human design, its commerce value not be given full play to and etc.Based on the current market situation of supermarket trolley, according to the existing problems, I put forward the solution to innovative. A new supermarket trolley challenged for children is not only new appearance and function, but also a new market operation mode created, to the consumer, supermarket management and investors will all have a very important realistic meaning.The aim of the business plan the author write is to explore and demonstrate the feasibility, also as project organization of a guidance document, at the same time, also to provide plenty of reference data for the project investors who are interested in invested, convenient making investment decisions.This paper research mainly includes project analysis, project implementation, project financial index. Firstly, project of the background is proposed, then expounds the project operation mode, then describe the product design concept, appearance, material, the function, the production process, and also application potter "five competitive forces model", to the product market competition environment is analyzed, clear the core competitive power and competitive advantage of the project;Secondly, Through the SWOT analysis, clear the development strategy of the project, has made the detailed plan of the project implementation;Thirdly, with using of financial management knowledge after prepare financial plan, to the project financial decision-making indexes;Last, the application of risk management related theory to the project may meet with the risk analysis and put forward the corresponding countermeasures and the risk of risk aversion method.By making full use of theory of accurate and detailed data and information, the aid of the project, economy, investment and financial aspects of the theory, through the analysis of the market, technology, investment and benefit analysis, proving the project investment not only necessary, but being feasible, it is very important reference for the investor.