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Design And Implementation Of Customer Communication Behavior Analysis System

Posted on:2010-07-26Degree:MasterType:Thesis
Country:ChinaCandidate:H SunFull Text:PDF
GTID:2248360278458161Subject:Control theory and control engineering
Abstract/Summary:PDF Full Text Request
In recent years, with the progress of science and technology information and telecommunications industry to break the monopoly of the telecommunications market, increased competition, the development of the industry is facing new opportunities and challenges. Telecom operators own many record data, service data and basic information of customs. This information is quite valuable. From the analysis of these data, we can discover the laws of customs of using telecommunications services, and then we can provide customs with more high-quality and personalized services. So it is very important for enterprise customers a long-term cohesion and supporting enterprise development and other users of the decision-making.The aim of this study is the design and implementation of a telecommunications service provider for user behavior analysis of communication systems. Thesis the use of data mining of fuzzy cluster analysis and methods of thought, from the traffic analysis, custom classification, by the group, then, loaded with the extent of changes in trends in the call on the custom’s phone records for analysis, the paper work and achievements of the main as follows:1. Research on telecom operators for custom behavior analysis of communication of the actual needs analysis system for investigation of such progress and shortcomings, study data mining algorithms;2. According to investigation and analysis, the definition and description of the custom communication parameters of the main property, and give the custom classification, call the degree of changes in trends and loaded with the specific algorithm;3. Give the system design and detailed design of sub-modules, each module includes the T / O and its deal with the relationship between design, database structure design, the main type of package design, data analysis, as well as deal with design flow; 4. Using DTS data transformation tool, ADO database access technology and SQL Server database management system, in Visual C + + 6.0 environment implementation of the system prototype;5. The system testing and analysis of data.Pass the test showed that the target customs of the system breakdown, calls the trend analysis results, enterprises can support the establishment of a new telecom operators and value-added services can be used to provide personalized services to users based on, as well as marketing planning and so provide a more scientific Decision Support.
Keywords/Search Tags:data mining, fuzzy clustering analysis, customer communication behavior analysis, customer clustering
PDF Full Text Request
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