The Grassroots Party Of Network Communication

Compared with the traditional media, the network media, as a new tool and media model for information transmission, brings a new pattern of information transfer techniques and transmission paradigms. The fixed style of single-flow from the top to bottom under the traditional media time is replaced by the new information transfer mode such as dialogue and by-talks, and it starts the new system for human societies'language transmission. Under the Web 2.0 time guided by the network media, the network transmission gets involved into the life of human society with unprecedented influence, and provides a vigorous technique support and a free realm with tolerance and openness for the language revivals of the 'Grassroots'. With the large platform of network transmission, the grassroots present their viewpoints, emotions, and the egos, seek the free, equal, and ideal human relationship and spirit communication in a virtual world through the different ways --- the grassroots'revivals under the network transmission and the spirit of'revelry'by Mikhail Bakhtin achieve a high consilience.The rise to fame of large amounts of'blue-eyed boys'represented by Furong Jiejie, Feng Jie, convey some paths or possibility for the grassroots revival under the network time; the uproar of the forum, post bar, blog, micro-blog, refract a spectacle of revelry with the view presentation of the grassroots and the highlight of their subject consciousness; this revival including the'Shanzhai'culture, reveals a boom of dialogue mode transcending the 'edge-center'mode from some level. Similar with the'revelry'world written by Mikhail Bakhtin, it vividly presents the intensive desire for spiritual liberation, the right of speak, and subversion of the traditional order and elite governance. It can be regarded that active grass roots who relevant to the far-reaching and lasting constructive power are supported by technique of internet in the contemporary era, so that nowadays they fit into thought of postmodernism and the trend of Pan Entertainment, which make up the absence that the binge of spirit in the traditional Chinese culture and emotional emptiness under the market economic system. Binge of spirit, to some extend, gets the meanings that are breaking monopoly system, subverting dominant value and building up a new order of public languages. It also provides grass roots with a stage which can release feelings and experience amusements. Yet, in the meantime, in the internet binge of action which are irrational, blindfold and uncontrolled also can lead to negative influences that are losing the value standard, violating the common cultural code of conduct and speculating in commerce, which needs viewing in different ways and prevent the loss may caused by revelry.