Crisis Information Dissemination And Control Strategy Of The Micro-blog

Micro-blog is the abbreviation of the micro-blog. From the United States as a socialform of media. China has experienced a few years the rapid development, and graduallyaccepted by the Internet users and become the most popular since the forms of media.Industry in2010was called Micro blog first year,2011is a Micro-blog force for one year,this the end of Micro blog users in China reached250million Internet users in theutilization rate of48.7%, to become Internet users use important Internet applications.Such rapid development trend of Micro blog, Micro blog are inseparable. Thedissemination of information characteristics and propagation of Micro blog with any ofthe past, the media have it online forums, instant advantage of communication, onlinecommunities and other forms of media consolidation, so that more extensive informationsource, spread more rapidly, affecting more far-reaching. This regard to the generalInternet users in a more free and open information platform, on the other hand the mixedmessages of fish heads are also more prone to rumors, crisis, and increase themanagement costs of the government and enterprises on the Micro-blog. Coupled withChina is now in a society in transition, the Game of the various interest groups, socialconflicts is likely to arouse potential crisis at any time the possibility of the outbreak. Themicro-blog to provide precisely such an open channels of communication, crisisinformation widely disseminated on the Micro-blog enormous impact. In this case, thegovernment and the dissemination of information law to grasp the Micro-blogenvironmental crisis and coping strategies will be particularly important. The purpose ofthis study is to explore the environment of the growing maturity of Micro-blog and howto use Micro-blog to guide public opinion, to control the dissemination of information ofthe crisis, in order to quell the chaos, to defuse the crisis. Micro-blog about the handlingof the crisis information dissemination to governments and enterprises in a draw.