| Media development is not only the progress of human science and technology, butalso the symbolic of human mind. From the oral communication, handwritten spread,printing spread to the electronic communication, media communication is going on aqualitative leap. So the process of Chinese journalism awards is also the mediadevelopment process. From the beginning of China award, each type of media constantlyhave being selected, for example from the newspaper media, the radio and televisionmedia to the network media. China has a set of all kinds of media, Which demonstrate thesituation with schools of thought contention. Medium review occupies an importantposition in China’s Award for media brand construction and development strategy. Butnow there are little literature about Chinese journalism awards for reference from theaspect of media. In view of that, with the theory disciplines of media news comment,communication, narrative as the theoretical basis, the paper mainly makes the text analysisof Chinese journalism awards for nearly six years. All the comment’s work are quantitativeand qualitative analysis. We compare the differences of media comment, find out the ruleand put forward some suggestions for its development, from the aspects of theme,language style, value orientation and writing feature. |
PDF Full Text Request