Research On The Internet Culture And The Ideological And Political Education

Internet culture keeps in close contact with the ideological andpolitical education in colleges and universities. Internet culturehas some unique features besides the general characteristics ofculture:it is a kind of culture of openness,full of personality andequal communication, pluralistic competition, civilian andinteractivity and digital information.Meanwhile,it is also a kind ofvirtual reality culture. Internet culture is the result of people,information and culture combination.It also is the outcome ofhuman society development. Internet culture has four big functionssuch as guidance function, permeability function, educationfunction and transfer function etc.The development of theideological and political education in colleges and universities muststrengthen the construction of network culture, the construction ofinternet culture has played an impantant and significant role onideological and political education work in colleges anduniversities.The internet culture brings opportunities to ideologicaland political education coinciding with negative influence onit,which not only profoundly affects university student’s ideologicalconception, value orientation, behavior manners, thinking modes,but also affects to set up the correct world outlook, lifeoutlook and values outlook. The ideological and political educationon college students is facing severe challenge. In the face ofinternet culture’s influence on college students, the work onideological and political education of colleges and universities isfaced with new opportunities and challenges at the same time.Theideological and political education work must combine with thepractical situation of colleges and universities,through a way ofstrengthening the construction of internet culture,to promote itsinnovation from four aspects like the education ideas, educationcontents, education methods and education construction.