| Through the western design history, Western designers in the design of the modern history of works often in the history of culture for inspiration, tradition and modern, international and national, Western and Oriental is designers focus, each country’s designers are in efforts to learn the essence of national culture in the use of more design works, to improve their gold content of design works, in the globalization development today. Communication between country and country more and more closely, various national campaigns are often in different countries, such as the Olympic Games, the world exposition and so on whether in exchange activities or in the big event, Different countries are trying to show their own unique culture, representative culture through different artistic form of expression. The big trend of the world design development, the Bauhaus as the cradle of modern design ideas advocated geometry graphic design style influenced all areas of design, design also conform to the overall trend. Many designers also walked into an extreme that is ignored by the nation.Native culture in the visual language and art forms the expression," thousands of the city side" of city appearance, follow the same pattern of the design system is lack of culture and national spirit. In view of this situation. Many scholars and designers in different media in expressed concern, and also put forward some good suggestions, in more scholars and first-line designers efforts.Local culture and national culture along with the continuous development of science and technology to enrich the artistic form of expression, for example, representative then the Olympic Games the first logo design and regional culture in close connection with the Limberhanm Olympic Winter Games, the designer to design logo design and rich local culture artistic form closely, enrich the logo design language, but also promote its own unique culture. In the2004Athens Olympic Games, Greece’s designers to ancient Greek vase painting and sculpture design elements and design inspiration, the sports logo and design through this art form, because the bottle painting in ancient Greek art history of the development of diverse styles, rich in content, high artistic level, the native art culture into the logo is the embodiment of humanization design. This practice in the2008Olympic Games in China will be reference and successfully designed to Chinese hieroglyphs for design inspiration from sports logo sign system design. The up and down five thousand years of Chinese cultural history is our valuable spiritual and cultural wealth, also is our foothold in the world’s most abundant capital, the plurality of symbiosis and common development today, I believe there will be more designers from the regional culture, national culture, draw inspiration to create more excellent works. |
