The Study On The Application Of Interesting Psychological Factors In Children’s Food Package

Excellent packaging design can let consumers satisfied the material consumptiondemand and at the same time get spiritual enjoy, let the children in the process ofconsumption unconsciously influenced by the excellent design, and improve theaesthetic consciousness. It can be said it is learning mixed with “eating”. But how tomixed with “eating”? Excellent interesting packaging design can meet the demand ofmany parents. Children’s mental is still in the early stages of development, the ability ofunderstanding is still low, but interesting and humorous packing is very easy for them toaccept,and understand.So this paper focuses on the "interest psychological" in the children’s foodpackaging design of the important function and application situation and its currentproblems, then put forward solutions to enrich people’s food packaging design theory, inorder to make it better.This paper is divided into the first chapter, the second chapter, the third chapter, thefourth chapter, chapter5and last word, a total of six parts. From the point of view of thetraditional aesthetics of first to the analysis of the concept of "interest" and "interestpsychological" used in children’s food packaging design of practical significance andnecessity; and Then map children food packaging definition and according to a child’smental development degree and its aesthetic taste different discusses children foodpackaging design should age of suggestion that interest the essences of design; Finally,the study on the current interest in children’s food packaging psychological theapplication example in China at present and the present situation of the children’s food packaging, explores our country children’s food packaging design way of interest. Hopethis paper issues and conclusion can enrich our country’s current theory of children’sfood packaging.