The Theory Of Digital Art Consumption

With the rapid development of digital technology,a wide variety of digitalart forms result，such as，digital film，digital television，online literature，online games. But，as a new art form，the digital art still has the generalproperties of art.its artistic activities is also an systematic process whichis aesthetically-oriented. It not only includes the creation and production，the transmission in the social life,also contains the movement patterns ofconsumption and reception，digital art consumption.In this thesis，a detailed analysis of the reality of the consumer aspectsof digital art，summarized from the Phenomenon of the nature of things，summarize and summarize the general laws of the various elements of the digitalart consumer. Draw on a range of practical investigation and analysis，detailedexamples，data，figures，views and ideas to support and verify the regularityconclusions of the proceeds also do with the times，always concerned about thedevelopments of digital art around the timely detection of the new problems，new perspectives.In order to guide the consumption activities，the thesis analyzes theconsumer and the consumption of digital art and builds a complete set of digitalart consumption system.First of all，it defines what is the consumption of digitalart and sorts out the real consumers of digital art consumers，including theviewer，commentators and participants.It also defines the concept of digitalart critics in the art consumption system. Second，through a series of analysisof social reality，the thesis summarizes and sums up the characteristics ofdigital art consumers，their consumption motivation，as well as the motivationbehind the deeper reasons. Again，it analyzes and reveals the consumptionpatterns and consumption characteristics of digital art，compares them withthe atomic type of art，finds the different characteristics between them in these areas and focused reveals these consumption characteristics of digital art.suchas，openness，freedom，democracy and interactive features.The thesis alsoargues and critics the positive and negative social and aesthetic effects whichis caused by the extreme liberalization and democratization of consumptionpatterns.Finally，in order to guide the individuals and society to do correct digitalart consumption，the summary sums up the general guidelines of the digital artconsumption(macro)，the main consumption patterns (meno) and the specificconsumption methods(micro)，as well as a series of policy steps based on theprevious studies.Based on the comparison between the traditional atomic art and the digitalart，the thesis puts forward its own series of new theoretical perspectives ondigital art. these are original，some systematic.But compared to the entireconsumer theoretical system of digital art，this is just a outline and contains，some errors and omissions. but the original intention have no change，I hopeto be able to play a role in the construction of the theoretical system of thedigital art consumption.The development of art have no ends，perhaps the burgeoning digital artwill become a traditional art in the near future .But we need to see that theimpacts of the digital art are enormous which not only require us to do withthe times，but also need us to have the spirit of innovation.and it needs usto propose a series of constructive and guiding theoretical opinions to guidethe consumption of digital art.