| At present, with the rapid development of cultural industries in China, cultural industries areconcerned by academic and government departments. The research object of this article is thefinancial subsidies of cultural industries. First, though researching the relationship of financialinvestment and cultural relations, the writer find whether the financial investment has great impact onthe cultural industries development. And define the content of policy evaluation of financial subsidiesto cultural industries, with questionnaires and survey methodology, the writer does a comprehensiveevaluation on the effectiveness, efficiency and satisfaction of financial subsidies policy of Nanjingcultural industries. The main conclusions are as follows:(1)There is a strong correlation between thecultural industries and cultural industry financial investment: also it is found that, its promoting utilityof subsidies to the cultural industries is gradually becoming less.(2) Through financial subsidies for policy evaluation survey analysis found there are some problemson the management of financial subsidies of cultural industries, financial investment expenditurepatterns in differences, the focus of the financial support is not prominent and so on.The author suggest some strategies and methods, improving the cultural industry financialsubsidies fund management mechanism, enhancing the efficient of cultural industries’ financialinvestment funds; increasing the financial and cultural industries capital investment and optimizingthe fiscal expenditure structure of cultural industries; completing the widening investment channelsfor financial policy. |