The Diversification Strategy Research Of Coal Enterprises Based On Capabilities

The Coal Enterprises is typical of resource-dependent business which not only had accumulated abundant capital for their development but also play an important role in the local economic development in high consumption of resources period for rapid economic development. In the traditional concept, the rise and fall of coal enterprises in China are closely related to coal resources in the stock. However, due to the scarcity and non-renewablity of coal resources, and the over-exploitation,utilization and waste of coal resources in the past few decades, coal resources are more and more scarce. As the state's supported objects and the pillars of the local economy, the coal enterprises are actively seeking effective means for getting rid of scarcity of rescources to achieve sustainable development, and implementing appropriate strategy of diversification is one of these effective measures. But because there are so many differents between the coal enterprises and other general enterprises in the operation of product,organization sturcture and management mechanism, the coal enterprises should choose their own direction and extent of diversification development, closed and blind and popularization will only lead to the failure of diversification, the waste of resources and the larger predicament of enterprise development. This article are based on the summary of the theoretical research of enterprise ability and diversification, and analysis the status quo and particularity of diverifization of our coal enterprises, to divide diversification types of the coal enterprises and the relevant industry categories, and establish a theory logic framework about the diversification of coal enterprises. Based on above mentioned reseaches, this article makes further analysis on the match degree between coal industry and other multiple inheritances in capabilities which coal enterprises have, and built Grey relevant matching model and the best decisions model about abilitis on coal enterprises, so as to look for a appropriate way and direction for our coal enterprises based on the rescources and ability of their own, and reduce the blindness and popularization in the chose of apporpriate industries and degree of diversifiaction in our coal enterprises.