| The pump productions can be applied to many domain of entironment's protection, petroleum's exploitation, chemical industry, water conservancy, electric power, fire protection, architecture and so on. They are traditional machine industry. Recently, the drastic competition of overseas investment corporation, private enterprise and state enterprise consist in pump market. Supply is great contrast to demand, the price is more and more lower, the profit is more and more fewer. So, the enterprises should abbreviate the sale's route and transformation from simplex production fabricate to service for custom.The thesis investigate the sale's management system and the clients'information system of EAST pump manufactory, discuss direct sell mode from factory to application consumer, and profoundly analyse the information technique and manage methods of Customer Relationship Management(CRM) software. The article offer a point of"the customs is the center". Transfer production value to client and provide increment service in order to achieving profit, realizing worth in both sides of enterprise and clients.The article analyse trade circumstance and profit-making capability of in-country pump enterprise, advance innovation appeal to the function department of sale, production and technic in inside company, establish a suit of fast, expedite, general operation flow. The enterprises should respond to the country policy on broaden native needs, exploit heavy industry and architecture market in the town and suburb. |
