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JT Group Development Strategy Research

Posted on:2012-09-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y S ZhangFull Text:PDF
GTID:2219330338969269Subject:Business Administration
Abstract/Summary:PDF Full Text Request
2008 years after the financial crisis, domestic and foreign economic development situation and industry development prospects have undergone significant changes. We promptly to the summary of JT, the development strategy of the group company is studied and some new strategy and strategic objectives. This paper USES five competitive forces model, SWOT analysis method, and the core competitive force of the enterprise strategic management theories, such as to JT group company internal and external environment and internal and external key strategic elements the comprehensive analysis and evaluation, and points out that the company faces the opportunity, challenge, advantage and disadvantage, put forward the development strategy of the brand new, and the new development for the implementation of the strategy was put forward. Think JT group company should through the implementation of resource strategy, security resources supply; Development platform to realize international operation; Strengthen capital operation, ensure capital supply; Deepening system mechanism and management innovation, strengthen endogenous power; Strengthen financial management, improving capital operation level; Strengthen the risk control and supervision of audit, security enterprise security operation; Updated management idea, the human resources; Improve science and technology innovation level, and help enterprise boom; Improve marketing system and improve the economic benefit; Strengthen environmental protection, adapt to the industrial policies; Improve the product quality and the information management level, promote the management level and measures to ensure that the company strategy of organizing and strategic target realization...
Keywords/Search Tags:JT group, copper industry, development strategy
PDF Full Text Request
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