The Design And Recommendation Research Of On-line Bookshop

Economic crisis is becoming worse and worse. Influenced by inflation, Global economic crisis has spreaded from the capital market to the real economy and brought tense pressure to the operation cost of the company. E‐commerce realizes quick returns and small margins by holding huge numbers of customers. In order to make a profit, E‐commerce has become the first choice of manufacturers and dealers to extend the sale of the goods. The book dealers also join the group to build their image, sell books and other products by internetwork."The Third Bookshop" is a platform designed for selling computer books on internet in Suzhou. The dealer expects to occupy the market, gets more customers and profit by the internet selling platform. The article makes a research in e‐commerce, the types and function of the e‐commerce websites, the technology of building and extending an e‐commerce website, improving the technology of collaborative filtering and applying it with associative rules to the system for recommending books in. The article uses technology based on ASP.NET to build on‐line bookshop, and builds a recommending model for "The Third Bookstore" and supplies the technological support for network marketing of"The Third Bookshop".