The Development Of Web Based Customer Information Management System

Application of Web technology has affected social and working way, since web technology from now to have just a few years of development, the web technology has changed from the original simple document browsing to the development of complicated application of electronic commerce. Using Web technology to real-time management customer information is a problem that deserves research very much.Along with the information of market economy, lots of enterprises depends on the marketing management in the development process, the main findings are as follows: 1). it basically rely on manual management on the company's customer information management and it become quite difficult for manual operation with the number of customers increasing and part of the data growing by leaps and bounds. 2). It is easy to lost customer information which in the hands of the clerk hands. 3). It is difficult to guarantee the integrity and accuracy on customer information file. 4).The scalar of company's new business customers is not clarity which will affect production and demand. 5).The customer feels satisfactory whether and the relationships harmonize well between customer groups. 6).What is way as business staff job evaluation? 7). It is not convenient to query customer information and update customer information, and the cost is higher with a traditional way of paper records storage. So, according to the basic process of the software engineering, this paper develop and design of the customer information management system based of Web in allusion to company management model, in order to realize the company management electron and reduce management burden. With the help of this computer system, managers can be very good for the existing customer information management, be convenient for all levels of leaders, at the same time avoid previous caused by misuse errorThe customer is the company's most valuable resource, how to effectively learn new and old customers basic information, analysis of the company's business needs. The company to the customer information management system with perfect functions have further requirements, such as the system to complete the basic customer information, contact information, contact information, customer service, full information sharing and standardization management; hope that through a large number of customer data analysis, reducing the loss of existing customers, improve customer satisfaction; between the enterprise and the customer contact is always exist, and customers to maintain good relations, should be an enterprise the success of such a premise, effective management of the many customers and enterprise information, the customer information management system based on Web development becomes very meaningful.In view of the existing technical problem of company information management system and the demand of client, this paper designed and developed a set of customer information management system, the business logic and function module detailed were designed in this information management system. In the system, dates can convenient read and modify through establishing and sharing database module for different information object. It has positive significance on the customers'high quality service and Information Office improvement with this system.