Research On Fuzhou's Sports Dance Training Market Based On SCP Analytical Method

Now, the sports dance had been an official event in Asian games, virtually promoted the development of the sports dance, and also brings the development opportunities of fuzhou sports dance training market,but with the developmence there are also a series of problems. In the thesis I uses questionnaire survey procedure and interviews with experts and also reference law, field investigation law, data statistics and comparative analysis, in used of these methods and base on the industrial theory analysis tool of SCP I have constructed the SCP analysis framework of the Fuzhou's sports dance training market. based on this research I have analysis the Fuzhou sports dance training market's structure,market's behavior and market's performance of the present situation, and I have research the relationship of the SCP in Fuzhou sports dance training market, the analysis have great significance in promote healthier developmence of the fuzhou sports dance training market. The study indicates that:1, The sports dance training market's structure in fuzhou is typeâ…¢,belongs to a lesser degree, the mainly entry barriers is the training technical, withdrawal barrier is very low.2, Fuzhou sports dance training price is reasonable, the participants is more value in training quality, so is more important in improving the quality of the training can be win in market competition. Trainers advertising behavior is varied, general were focused on the flyer and the billboard in the games.3, Fuzhou sports dance training performance is lower, and there have certain effect in advertising. the participants are satisfied with the service of the training.4, Fuzhou sports dance training market belongs to the low competition market its market structure determines the price behaviors and non-price behavior, the behavior in the market reaction to the owner structure and makes it concentration decreased. The behavior of trainer determines the market performance, it have certain effect in the performance by advertising or the innovation behavior, the performance could also trigger trainer to do some market behavior,Market performance will also change market structure from the side, it makes powerful stimulate by the government behavior on sports dance training market.