Investigation And Analysis On The Management And Operation Of Amateur Tennis In Yi Chun City

With the reform carried out in a deep going way and our socialist construction developed rapidly, people's living standard has improved greatly. Our health is becoming the main stream of consciousness of the society. Spending money on fitness is becoming a fashion. The appearance of weekends ensures people to spend time on entertainment and provides marketing basis for amateur tennis. The effects of the culture of Western amateur tennis and the proclamation of The Outline of their spiritual life more than material life, so that more and more people like to do sports exercises. Quite a number of people choose tennis and became the biggest consumer group. All of these are benefit for amateur tennis booming in Jiang Xi province. National Fitness provides power for the development of Chinese amateur tennis. In 1992, on speeding up the development of the third industry decision was promulgated by the central committee of the communist party and the state council. It classified the sports industry as the third level of the third industry, determined the development strategy of sports industrialized. As the evidence of the development of amateur tennis, it played a decisive role in forming and developing the industry of amateur tennis. Tennis is popularizing rapidly in Jiang Xi province. With the great improvement in Jiang Xi, people needs to enrichIn my thesis, I adopted some methods including literature material method, questionnaire method, interviewing method, field method, data statistics, and so on. Combining with on-the-spot investigation, I interviewed the administrative staff of amateur tennis club in Yi Chun and analyzed the scale and the speed of amateur tennis club in Yi Chun. And the field structure and the site use, consumer group and the quantity of employment of amateur tennis majors were also included. I also compared some data about the eight clubs in Yi Chun. I probed into the future trend of the clubs' development under the affects of the policies. In the end, according to the actual situation, I gave my suggestions and the ways to deal with the questions.