With the set-up of China-ASEAN Free Trade Area, ASEAN, a big potential market has opened gate to China. Yunnan has played vital role in China-ASEAN Free Trade Area and China-Southeast Asia "grand pass way ". Under this background, it is apparent that the function of the Kunming Economic and Technological Development Zone (KETDZ) will play important role. As national-level economic and technological development zone, Yunnan has both opportunities and challenges while facing ASEAN market. The development of KMTDZ will play exemplary in the development of Yunnan's economy.Through circumstance and market demand of ASEAN analysis, this paper puts forward Yunnan-ASEAN market strategy and countermeasures which are prospective, scientific and practical.This text is divided into six parts altogether, Part one, the introduction of the thesis; the article has put forward the background, the meaning, the thinking and the frame. Part two Focus on the state of ASEAN market, this part at first face introduces the basic situation of Kunming Economic and Technological Development Zone, advantage factors, restriction factors and challenges faced by KETDZ. Part three particularly emphasis on ASEAN market structure analysis, including market space competition and potentiality analysis, China-ASEAN reciprocal and competitive analysis of trade structure, and finally makes market location and prediction. Part four puts forward KETDZ-ASEAN market development strategy, key strategy , priority development field and strategy adjustment of the market of Association of South-east Asian Nations. Part five puts forward countermeasure includes two major respects. First, the countermeasure measure of KETDZ. The second is problems of country-level , Yunnan Province-level, Kunming-level. The last part of the article is conclusion, innovation and weak point... |