Study On Government Support Mechanism And Policy Design In Integration Of Tourism Resources In Chengkou County

At present, China’s tourism industry is changing from the scale economy to the system economy, and the integration of tourism resources is the objective trend of the development of tourism, which is conducive to the full play of the benefits of tourism resources, complementary effects, and enhance the economic strength of tourism. How the government and the market to participate effectively in the integration of tourism resources is a problem worthy of serious study, at different stages of development, should be in accordance with the actual situation to take a different model. In recent years, in the national old, little, edge, poor areas to promote government led tourism development model, and has achieved remarkable results. Chongqing city adhere to the overall planning, according to local conditions, coordinated development path, the integration of tourism resources, tourism connotation, through the development of the "Twelfth Five Year Plan", tourism resources and related to the development of elements of integration of high starting point, in all directions, to promote the tourism industry to upgrade the file, making the development of the tourism industry in Chongqing into the rapid growth period..Chengkou county of Chongqing city, is rich in tourism resources, ecological advantages. With the opening of the 2013 city fast track completed, Chengkou county of Chongqing city ushered in the "four hours in Chongqing" era, big traffic pattern changes, Chengkou county of Chongqing city tourism development brought greater opportunities,, Chengkou county of Chongqing city tourism development in Three Gorges of the Yangtze River "Golden Triangle" Pro poor tourism planning. But as Chengkou county is located in the old, side, and poor areas, under the restriction of economic conditions, traffic conditions and infrastructure related environmental conditions, county economy is too small, to support the growth of tourism elements of security weakness, coupled with the tourist development started late, how to effectively integrate the tourism resources of the system and mechanism have not yet been established, urgent need to strengthen rational development of tourism resources and effective protection to the healthy and sustainable development of the tourism industry of decisive significance. Therefore, based on, Chengkou county of Chongqing city prefectural affection, research, Chengkou county of Chongqing city, county tourism resources integration in government support mechanism and policy design has important theoretical and practical significance.In this paper, the theory of sustainable tourism development of new public management theory, government leading model of tourism development as the theoretical basis, using literature method, the method of combining qualitative analysis and quantitative analysis and analysis of induction and other research methods, through access to relevant information, analysis and reference to the main concepts involved in the research and related in theory, at home and abroad on the integration of tourism resources, government support mechanisms, policy design review, in the face of this study grasp in the theory, and established the research base, combined with the basic situation of the county Chongqing city tourism resources integration, the integration of resources in government support mechanism for the effect analysis, and find the problems and support mechanism of government support mechanism to cause the embedded at the same time, the corresponding policy design, research results can be used as reference for the county’s integration of tourist resources of Chongqing City, but also to belong to the Chongqing development of ecological conservation area northeast of Chongqing area also has a certain significance.The content of this paper is divided into six parts from the structure:The first part is the introduction, which mainly describes the background and significance of the research, the research progress of domestic and foreign, the research methods, the research contents and the innovation points.The second part is the definition of related concepts and theoretical basis, based on the core concepts of tourism resources integration, government support mechanism, through the current stage of China’s local government in the tourism development, the role of local government intervention in tourism resources integration and the relationship between the Tourism Association, community and local government, the paper analyzes the government support mechanism in the integration of tourism resources, which lays a theoretical foundation for the full text policy design.The third part is the Chengkou county tourism resources integration status analysis, including the basic situation of the integration of tourism resources, Chengkou county tourism resources integration process and characteristics and integration analysis.The fourth part is the analysis of the integration of tourism resources in Chengkou county government support mechanism, by coming the support mechanism,revel support mechanism of the existing problems and analyzes the causes.The fifth part is the effective integration of tourism resources in Chengkou county policy design, according to the difference of local economic and social development level and geographic environment, and established the basic principles of integration of tourism resources in Chengkou county, from leadership and coordination mechanism, four dimensions of policy guarantee mechanism, infrastructure support mechanism and protection planning mechanism proposed, Chengkou county, Chongqing city tourism resources effective integration of specific policies.The sixth part is the conclusion, summarizes the full text and puts forward the next research prospect.