Media And Ornaments Behavior

There are many elements influence the popularity of adornment, such as culture, politics, religion, warfare etc. As these elements were permeated through the people's daily life, their aesthetic standard and value criterion are changing. Nowadays, peoples pay much attention to another important element----medium. We can not living without medium, it influences the adornment behaviour at any moment. With the highly development of science and technology, medium is already step into the "Audio-Visual" era from the "Writing and Print" era. At present, medium activities are always vigorous to pursue the vivid direct perception of the sense of visual and hearing. And they are circulating various imageries to portray the outward appearance that people hope to. It embodies the concrete characteristic of "create image by image and create effect by image".To find out that how medium influence adornment behaviour, first should be clear about logic background of the origin of medium image, which has any means to people. Medium should inspect the mentality prepare for target people before image propagation, the potential construction of adornment behaviour is just the one kind of process during which medium image and some popular things are frequently appear , and people know them from strange to well.Therefore, medium is not only manage to stuff various images to people, people's culture backdrop, value conception, living custom and observation experiences are but also influence their judgement and choice for medium image. So mutual effection is emerge between medium and people. What kind of target people medium choose ,and what kind of medium people choose, the relationship between these is need to continuously discuss and research.When we go a step further to excavate the subtle relation of medium and adornment behaviour, of cause, it should have to involve some matters of semeiology, psychology and sociology.