| As the development of micro-blog, WeChat and micro-movie, “micro culture†is attracting and influencing the society and every social people with its unique artistic charm. Under its influence, new teaching model —— “micro-course†emerges in the education career, with “micro-video†as the main presentation mode. It has attracted the extensive concern of the educational circles, and has become the new trend of online learning and mobile learning in education informationization.The study tries to solve the three aspects of problems with the “junior middle school Chinese micro-video†as the core content: 1. The typical characteristics of the presentation of junior middle school Chinese micro-video; 2. What issues frontline junior high school language teacher designed micro-video prevalent? 3. How to optimize the design and development of micro-video?By centering on the above three aspects, this study used content analysis method, interview method, case analysis, etc.; in the first place is given priority to with authority micro-course evaluation standard to develop a junior middle school language the analysis of the micro video coding system, that is, from the knowledge category, teaching strategies, teaching methods, the video duration, way of import, multimedia presentation, production technology as well as the geographical distribution of eight dimensions examine the design of the micro-video; then, by 343 micro-video sample of cases statistical analysis, it is concluded that the current junior high school language micro-video rendering features: micro-video is suitable for reading poetry, modern reading and learning of basics knowledge; give priority to with substitutional teaching strategy; teaching method using the main question and answer method of teaching methods supplemented, primarily direct import method to import; the micro video in time concentrated in the 5-8 minutes, video presentation is given priority to with text and image; the vast majority of micro-video productions are made of screen recording software operating and geographical distribution of entries serious imbalance. Combined with micro-video case studies and interviews the conclusion summarizes the junior middle school Chinese micro video has the problems as follow:⑴problems of theoretical depth, lack of practice guidance; ⑵ simple random design, lack of thinking on the design depth; ⑶ single production methods, the lack of production tools exploration explore; followed by the awards excellent statistical analysis of micro-video, draw some inspiration micro-video design; finally, put forward some proposals designed suggestions through excellent micro-video gain enlightenment and teaching design theories for researchers and teachers respectively, for researchers:⑴strengthen the teacher training; ⑵ establish a micro video database; ⑶ to develop more easy to use micro video production tools; for teachers: ⑴ improve teaching idea; ⑵ strengthen team communication; ⑶ with an open mind to try new technologies. In the study, it is a statistical analysis of the current stage and is used to understand the characteristics of the micro-video at present stage. Maybe it has reference value for experts and scholars’ theory and practice researches of micro-video in future. |