Research On The Present Situation And Countermeasures Of Operational Tennis Club In Dalian

In this paper,taking dalian sunlight tennis club, through the tennis club, moderntennis club, field forceBall, fellow tennis club, dalian international tennis center sixtennis club management present situation as the research object, through the literaturematerial law, questionnaire investigation, expert interview and mathematical statistics,etc., to the tennis club managers, coaches, and investigate the consumers find out theproblems existing in the development of the tennis club in dalian and disadvantages,put forward reasonable Suggestions, the research results show that the tennis club inrecent years rapid development in dalian, but more is given priority to with mediumand small club.Most of the gains, mode of operation to site management and teachingtraining in two forms, consumers predominantly male young high earners. Theproblems existing in the Professional management talent scarcity; The coach of yourprofessional self recognition is not high; A single club propaganda way. Suggestionsare put forward according to the above problem:(1) continue to strengthen the regulation of related management department, to createa fair competition platform.(2) the tennis club in dalian should be based on consumer groups consumption ability,according to their own actual situation, adjust the consumer prices.(3) managers need to improve their comprehensive quality, to adapt to therequirements of the development of the club today.(4) the tennis club for coaches to develop incentives to increase treatment, andimprove the coaches for professional recognition.(5) the tennis club to increasing social popularity, enrich the propaganda way, expandchannels of publicity.(6) should adopt different ways to strengthen the club, coaches and consumercommunication opportunities.