| Chinese women’s tennis player Li Na constantly expanding influence in the world of tennis, tennis gradually into people’s daily life. Along with the rapid development of our national economy, the living standard is increasing, people pay more attention to their own health when pursuing material.. Because of its special charm, tennis attracts all the hot pursuit.. In this environment, the rapid spread of tennis in China has laid a solid foundation. As the grassroots organization of the tennis movement, The Racquet Club Hotel gradually enters people’s daily life, and promotes the fast development of tennis in China..In recent years, tennis in Dalian play a good mass base, many tennis club have emerged, the size of a position throughout the in each area, in a population of age, occupation and the different club business philosophy has its own characteristics. As this opportunity, combined with Dalian City special geographical and cultural characteristics of the, in Dalian city were randomly selected out 7 Tennis Club as the research object, through the literature data method, questionnaire survey method, expert interview method and mathematical statistics study of club managers, coaches and consumer questionnaire survey, visit and investigation of the basic situation of Dalian city for the tennis club facilities, operation and management mode, coaches, consumers, club management. Understanding the current situation of the development of Dalian City Tennis Club, to find out the advantages and problems existing in the development of Dalian City Tennis Club. In the following eight aspects summarized problems existing in the development and shortcomings: Club location relatively concentrated; infrastructure construction need to continue to improve; supporting the movement project is not rich; other service facilities still need to further strengthen; operation mode is single; management team can’t adapt to the social development process; coach team overall level is relatively low. And puts forward the feasible scheme and for recommendations for guidance: government intervention of the competent department, unified planning and management; to improve the basic facilities construction, improve service quality; strengthen the construction of sports facilities projects, to improve the effect of exercise; accelerate the other service facilities, to provide consumers with convenience; tissue enthusiasts communication skills, to enhance the overall level of the club, expand the influence; introduction of talents, enhance the management level of the club; setting coaches "charge" system, strengthen the Coach Accreditation System; timely introduction of preferential policies to strengthen the propaganda, expand consumer groups. |
