An Empirical Study On The Current Situation Of The People 's Sports Demand In

Now with the improvement of people’s living standards, the demand ofthe material and cultural is also continuously growing. Thus, the higher requirements in termsof education, culture, sports and health are put forward. The main problem in today’s Chinasociety is: with the improvement of people’s living standards, how to meet the people’sgrowing spiritual and cultural needs. Sports have an irreplaceable role in China’s socialistmodernization and the comprehensive well-off society in modernization construction, whichregarded as an important part of the development of human society. Because of the long-termdevelopment of urban and rural economic structure in Chinese uneven impact, thedevelopment of national sports is still at a low level, not comprehensive and balancedsituation, which also can’t meet the needs of a wide range of people across the country. Tosolve those problems, the development status and demand situation of national sports shouldbe understand, which in order to accelerate the development of the cause of national sports.The community residents are divided according to different geographical characteristics,cultural characteristics and lifestyle characteristics of different standard of Chenghua District,in order to investigate the hierarchy of needs, demand content, degree of demand and demandcharacteristics about the public sport service of Chenghua District residents in the ProvinceChengdu City’s. According to the result of investigation, the characteristics and strength ofChenghua District people’s livelihood physical demand are analysed to find out the dominantneeds and individual needs, define the content and intensity of livelihood sports demand, andto meet the needs of the conditions and methods of analysis.Through the investigation on Chenghua District street and empirical research on the areaof people’s livelihood sports demand, the data of broader coverage, the crowd is morecommon, and more realistic conclusion are obtained, which provided true, more convincingdata for subsequent research. In this paper, the investigation is completed through the way ofquestionnaire survey, supplemented by interviews and observation. Some certain fitnesshabits have formed by the residents, which tend to choose the threshold low, easy to carry outthe project in the fitness way, mostly choice of residence around the clearing in the fitnessfield. To a certain extent, the health behavior of residents still remains in the spontaneous andrelatively extensive stage. At the same time, the supply of sports facilities and people’sphysical exercise consciousness is relatively weak.