From "personal Image" To "personal Communication",

With the popularity of the internet and digital cameras, the photographic image which with a great personality, Has been quietly rising in our country, and widely disseminated in the cyberspace. These "individualized images" are beginning to show its influence and penetration.As a new photographic art form, a dissemination of symbols and cultural phenomenon, which created in the new media (Web 2.0) by the new humanity (the People who were born in the 1980s), the individualized images has its own unique causes and significance of the times.Through empirical methods, after conducting survey, combining different perspective such as art, communications, sociology and semiotics, we can go deeply into the "individualized images" and its expansion level ontology.We could carry out a series of exploration and study on the act of shooting individualized images and the new photographic art form.Currently, in our society, as a new social group, the young People who were born in the 1980s have stepped into the stage of our society, and have been integrated into the mainstream society groups. At the same time, new mediums also have continued to emerge in our sight. With the integration of various media have been gradually accelerating pace, the traditional and the modern, the technology and the thinking, are all in the road of succession, subversion, digestion and convergence.In such a premise, the individualized images should be viewed as a litmus paper, and it can bring us some enlightenment.Depending on these enlightenments, we can understand this art form and the works better. It can also bring us the insights to the creators, the People who were born in the 1980s.Especially, it is particularly important that the individualized images could hint at the direction of the development of media integration, the era of individualized communication has arrived. Of course, maybe just In a sense.