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Kunming Education Tourism Product Development

Posted on:2011-01-08Degree:MasterType:Thesis
Country:ChinaCandidate:J R SunFull Text:PDF
GTID:2199360308981181Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
Educational tourism is a form of tourism, which regards education and tourism as a whole, originated in the 20th Century Danish 70's, followed by Europe and the United States made a considerable progress in the development of tourism education in China originated in the 20th century and early 90's, rapid progress, but educational Tourism research has lagged the development of practice. Tourism at home and abroad for education studies have focused on the definition of educational tourism, education tourism market segment research in the field, the concept of the education system and educational tourism product development research is not deep enough relevant theory, based on this consideration, this paper educational tourism product development on the theory related to exploratory research, the main contents are: 1,through a comprehensive review of domestic and foreign research literature related to tourism education, tourism research on the status of education at home and abroad were analyzed for future research in this area pointed out the direction; 2,using induction, first of all to define the meaning of education tourism, and education, tourism features in-depth analysis; Second, from the educational resources and tourism resources for education both cut into the clear definition of tourism resources, and analysis of its characteristics; Finally, the meaning of education tourism products were defined and analyzed the type of education tourism products; 3,on the development of educational tourism in Kunming parameters were analyzed, from the advantages, disadvantages conditions, resource conditions and market conditions analysis;4,of Kunming in the status of education in tourism product development based on tourism products of the education system in Kunming were built; 5,obtained in the basis of the above analysis The study concluded, noting that lack of this study and future research needs in-depth content.
Keywords/Search Tags:Kunming, Educational tourism product, Development
PDF Full Text Request
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