Modern Logistics Equipment Industry In Deyang City Development Strategy

China's modern logistics industry has been developing in full swing in the tide of socialist economic development. The logistics equipment as a key factor in logistics system, it related to the development level of modern logistics industry, and also related to whether the logistics industry can give full play to its basic role in the national economy. As a key manufacturing base for technological equipment of China, Deyang has obvious advantages in location and prominent features in industry, with the advantages in developing modern logistics industry. Nevertheless, Deyang is also facing many difficulties and problems in building a modern logistics equipment manufacturing base. To take full advantage of strength, avoid weakness, maximize and achieve the development and prosperity of modern logistics equipment industry of Deyang, we have to be guided by a correct development strategy. A development strategy is concerned about the direction, theroad, the success and the failure of development, according to this, this paper researches the development strategy of modern logistics equipment industry in Deyang.At first, this paper sorts out the status of logistics equipment industry at home and a broad, as well as the basic environment and conditions of developing modern logistics equipment industry of Deyang, and then have a comprehensive, systematic analysis on strengths, weaknesses, opportunities and challenges of building a modern logistics equipment base in Deyang with SWOT analysis technology, according to this, this paper proposes a series of strategic measures to build a modern logistics equipment base in Deyang such as the creation of strategic alliances logistics of equipment industry of Deyang, enhancing the level of industrial clusters of logistics equipment industry of Deyang, establishing a special leading group for the development of modern logistics equipment of Deyang City, selecting and support 2~3 core leading enterprises, guaranteeing them from the organization and making them make a breakthrough. This paper explores a suitable way of developing by leaps and bounds of modern logistics equipment enterprises in Deyang, to provide an effective strategy on economic development of Deyang.