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Inner Mongolia Erdos Cashmere Group Supply Chain Management And Competitive Advantage Of Upgrading

Posted on:2007-07-14Degree:MasterType:Thesis
Country:ChinaCandidate:W G BaiFull Text:PDF
GTID:2199360215491665Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Since the 1990s,with the world economy recovering and high growth of Chinese economy, the consumer demand of cashmere market has increased rapidly.In China, the cashmere industry also developed fastly.Many international well-known cashmere enterprises have been emerged in the cashmere industry of China,including Inner Mongolia Erdos Cashmere Group Corp.At present,lnner Mongolia Erdos Cashmere Group Corp has become the biggest enterprise of cashmere products in the world and created the first brand of cashmere industry in China - "ERDOS".It is the Supply-Chain Management(SCM) that has elaborated important function during the developing course of Inner Mongolia Erdos Cashmere Group Corp. Inner Mongolia Erdos Cashmere Group Corp not only might better understand customers to provide the personalizative products and service, but also can make the reasonable flow of resources in the Supply-Chain reduce the cycle of logistics and decrease the stock by the SCM.So the SCM of Inner Mongolia Erdos Cashmere Group Corp has offered the profitable way to realize the scale economies and the scope economies and to provide better,quicker and closer products and service for customers in the drastic competition.This paper is divided into five parts totally.The first part outlines background of this paper, and defines research scope and research frame of this paper.The second part briefly reviews the theory of enterprise growth,the theory of competitive advantage of enterprise and the theory of SCM.The three part details the flow of business of SCM of Inner Mongolia Erdos Cashmere Group Corp.The four part analyzes the SCM of Inner Mongolia Erdos Cashmere Group Corp which has promoted the competitive advantage.The last part expounds conclusion of this paper.This paper strives to have the model function for the next development of Inner Mongolia Erdos Cashmere Group Corp.It also have the value of certain reference for managing activity of else cashmere enterprises in China.
Keywords/Search Tags:Supply-Chain Management, Competitive Advantage, ERDOS
PDF Full Text Request
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