Study Of The Competitive Strategy Of The Private Telecom Operators

This paper mainly studies Guangdong Eastern Fiber limitedcompany market competition strategy. Mainly uses the deductivemethod, the induction, the analytic method, the synthesis is legitimate,the literature law. This article content and the method are specifically asfollows first, in the external environment analysis, competes fivestrength theories according to the baud, uses the deductive method,analyzes full passes the company external environment, obtains itsexterior competition environment the situation; After that, according tothe SWOT theory, uses the deductive method, analyzes full passes thecompany interior environment, including full passes the limitedcompany the superiority, the inferiority, the opportunity, the threat.These full pass the company market competition strategy design forunder, full passes the market competition strategy implementation andthe control foreshadows. Next, full passes the company marketcompetition strategy design, according to the market competition threebig strategies theories, uses the deductive method, but in view of fullpasses in the company the external environment condition, uses theinduction, carries on full passes the company cost leading strategydesign, the difference strategy design, the single-minded strategic design,for full passes the company the execution market competition strategy,thus realizes full passes the market competition strategic target toprovide the theory instruction. Once more, full passes the marketcompetition strategy implementation and the control, this is the paper innovation spot. The synthesis above full passes in the company theexternal environment analysis, the market competition strategy design,uses the synthesis to be legitimate, formulates full passes the marketcompetition strategy implementation measure, specifically includes:Tightly stresses the market competition strategy implementation key,sets up the good brand image, the optimized service discussiondecision-making mechanism, the enhancement to customer's servicelevel, the establishment strategy alliance, the impetus incrementapplication service impetus core business development, enhances theentire Internet the value; Full passes the market competition strategycontrol, mainly is: Strengthens the market competition strategy planorganization system construction, the market competition strategy planformulation and the revision, the market competition strategy planexecution control measure. Through full passes the market competitionstrategy implementation and the control, for full passes the companymarket competition strategy effective implementation to enhance thepowerful safeguard, thus realizes full passes the market competitionstrategic target. Finally, through full passes the company marketcompetition strategic research, hoped full passes the company to adoptthe principle which the theory and the practice unifies, through diligentlyrealizes full passes the company market competition strategy the goal.