Small And Medium-sized Supermarket Chain Logistics System To Optimize Countermeasures

China is a country of many small and medium enterprises, SMEs are the main force to solve China's employment is also a major force in China's economic development. As supermarket chains, as a new retail format, after decades of reform and opening up the development of business in China has become the main force. However, our supermarket chain is still relatively small-scale enterprises as a whole, management and foreign supermarket chains, especially in the supermarket big gap between the logistics, business management knowledge is not high, less concerned about the logistics system, poor sensitivity of logistics costs in When solving the problem without considering the logistics supply chain from the point of view, to focus on improving sales. The face of the full liberalization of the retail giant supermarket chains occupy the international market, first-tier cities, second and third tier cities in China have increased the advance of China's chain stores in the enterprise-scale business if they can not form their own rapid expansion of competitiveness at the same time it would be dangerous The. Therefore, how to help the supermarket chain by optimizing logistics companies to improve their competitiveness sufficient necessityIn light of this research at home and abroad on the basis of the investigation and analysis of supermarket chains in Northern areas of the logistics situation small sum out of our small and medium sized supermarket chain logistics system problems, questions focused on procurement management, inventory management and distribution management of the three aspects, and then combined with logistics management, drawing on the existing logistics system optimization strategy, according to the status of small and medium sized supermarket chain optimization strategy proposed for the logistics system, with emphasis on operating costs in the distribution analysis and optimization. Finally, the analysis of DM Supermarket Co., Ltd., after the actual situation of the logistics system, detailing how the application of the theory of optimization strategy to optimize its logistics system.