| People every day in the receiving a large amount of information from all sides, we hand press remote kept changing channels, and open countless window on line, and then keep exchange. People's view on the jump, cross again cross. The new reading environment affects public visual guide, also promotes the public opinion in visual aesthetic requirements.Iin order to better fit this growing demand,fashion magazine are all doing the hard and try to pass to change content styles from content to form, efforts through the changes of the content style attract more eyes of consumers, They want the result is in fashion magazines in first.Fashion magazines, arranges the pictures, font design not only simple put, more important starting from inside to lead the reader, creates the fashion magazines and orientation of perfect communication between groups.Based on the visual design of the important role, this paper from the background, features of a fashion magazine, and analyses the positioning fashion magazine, sums up the group needs to work with different contents of different design style. Emphasis on fashion magazine the characteristics of the visual design, through the fashion magazines and other periodicals comparison, summarizes some of the visual design fashion magazine basic design principles. According to the current popular concrete example of domestic fashion magazines from cover design research:first, from the cover of the picture, color and banners. It's also, the basic visual elements analysis; Second is the font design, Mainly from the font, font size selection text specific aspects; The next words and pictures is the internal this paper elaborates the arrangement; Introduced again fashion magazine advertising design of visual elements; Finally from fashion magazines content and design on the development trend are analyzed. Hope that through this topic research make visual design can be better for the magazine itself, readers, market service, make three can harmonious perfect operation. |