Study On The Survival And Development Of Shipping Agency In Economic Crisis

The economic crisis take a great influence to the world economy. China is a major exporter, and the current economic crisis take a great impact to China's export enterprises and the establishment of shipping companies in China. Because of the shipping agency characteristics, which is its development rely on the China import and export volume growth, it had suffered a great impact.Firstly, the characteristics of shipping agency have been introduced, include the define and service. In this economic crisis situation, according to analysis the macro-environment use PEST analysis method, shipping agency in Shanghai could know clearly their industry environment, current situation, problems and future development opportunities. In the Shanghai port, our company is the fourth big public shipping agency, according to combination predict method, which collect and analysis the volume in past 10 years, we could forecast volume from 2010 to 2012, which is the base to ascertain the development policy in Economic crisis. And lastly, through the analysis of the company's strategy, other shipping agency in Shanghai could find the development of constructive measures in the financial crisis, which have great practical significance and reference value.