| Medicine industry is one of the fifteenth international industry divided according to international standards, and it is also one of the fastest growing industries in the world. Since the Reform and opening up, with the improvement of people's living standards and medical care to the growing demand, our medicine industry has maintained fast speed, The medicine industry output annual average had increased 17% to become one of the fastest industry. According to relevant experts, in the future, China medicine market capacity will still keep high-speed growth. With the continuous development of China's national economy and the people's living standard, especially with the new drug products continuously expanding in China, the medicine industry presents the good development tendency.Medicine retail chain don't have a long history in China. At the 50's, 95% of prescription drugs comes through the hospital doctors. Therefore, retail pharmacy industry basically has no social demand, and retail pharmacy can hardly found. Until after the Reform and opening up, there are special economic zone established in China, foreign investment, joint ventures and joint-stock enterprises established and rural population urbanization is speeding up, the floating population increase faster, all of this made retail pharmacy in zones have the the space of survival and development. Finally, there appeared the first drug retail chain enterprises in Shenzhen in 1995. In the following years more pharmacy chains through the GSP certificate. In the late 1990s, with the increasing number of pharmacy chains, drugstore management are also gradually. Entering the 21st century, with the national policy, the drug retail chain enterprise into rapid development stage. Each big pharmacy chains expand fast coverage through mergers and acquisitions, stores and foreign joint venture, etc. To realize Laobaixing supernormal and development. Short decades, our country medicine retail from single to chain operation, to today's booming development, which is amazing.However, although the rapid development in scale, but our country medicine retail chain development is in the lowest scale expansion and dispersion degree of specialization, low level of serious problem is getting more and more serious. The medicine at present in our country is still single link chain logistics optimization phase. Most of the medicine logistics project still stays in the enterprise internal purchase, storage, distribution and sales of integrated business process optimization phase, and rarely involves the upstream and downstream suppliers for drug wholesale and retail enterprise, hospital, thus causing the integration of transportation, repeat the bullwhip effect and inventory, which caused serious supply chain efficiency, drug distribution costs and raise prices and so on.For medicine retail chain enterprise, enterprise management is the key to success for logistics link. Through direct investment or enterprise integrated enterprise scale expansion is only on the surface of the expansion. To getting really scale, the chain enterprises still need to use reasonable logistics information technology, establishing perfect logistics information system and distribution, improving efficiency, improve logistics service level, only this can really improve enterprise competition ability.However, for a long time, chain enterprise management is fragmented, lack of system the intrinsic relation and investigate. The reason is the importance of logistics management without causing our drug retail chain enterprise's enough attention, medicine retail link in warehouse management lack of clear standard. Logistics management is still at a lower level. Even some chain drugstore information management, inventory management, warehousing and transportation management, etc is almost nothing. Logistics and distribution of the traditional information processing and difficulty in many shops management greatly "discomfort". The logistics management and logistics lagging development has become the bottleneck of pharmacy chains. A survey report shows:in the aspect of informationization, although most retail chain link have used POS system, but they did not realize the computer network management and informationization level and management of low technology, and has not formed a perfect and standardization of the management system.Facing the challenge of modern management of foreign enterprises with business management and the fierce competition, the domestic chain enterprise should not only with advanced management concept and marketing means, long-term marketing objectives and perfect marketing organization to cope with the changing market and customer demand, the more important thing is to strengthen the construction of informatization, application of logistics technology and information technology, establishing and perfecting the logistics information system, and improve enterprise logistics information collection, processing and transmission speed, so as to improve the efficiency of the chain-like management activities and fast-reacting ability, promotes the enterprise the competitive ability. Only thus can in the increasingly fierce competition invincible.The Y medicine retail chain company in this paper is one of the typical enterprises, which was founded in 1995,and it is determined by the state food and drug administration as the only national drug retail chain pilot enterprise trans-provincial of Jilin province. The first through the medicine retail chain GSP certificate. Company's sales has breakthrough 7 billion yuan in last year, and the number of its branch are more than 300. But the company has logistics management in the enterprise lags far behind the development of the company. So far, transport management, inventory management, warehousing management or the original basically artificial calculation of logistics operation, and difficulty of traditional information processing store management greatly does not adapt. Have serious influence to the development of the enterprise. The logistics and logistics management lags behind in its development has become the bottleneck.Based on investigation and study of logistics management system, through research and design, and actively developing Y medicine chain company information sharing system development, for the normal operation of the company business development and future lay a good foundation. This paper puts forward the improved Y medical chain company in the process of the development of the enterprise, the unreasonable process for the company's purchase, storage, distribution and allocate the preliminary design, logistics management, in order to achieve liberation intelligent flow, reduce artificial subjective factors and stock waste stock situation, the promotion enterprise logistics management level, enhance the core competitiveness of enterprises, support the implementation of enterprise strategy and target, promote and medicine firms in Y increasingly fierce competition in the market development and progress. |
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