Travel Angency Electronic Commerce Adhibition Actuality And Development Policies

Along with the modern scientific and technological development,and the information industry development,the rising internet use is bringing new chance to tour industry.It is worth to give more attention to the question what the travel angency face when it develop the electronic commerce.This text is about six parts:Firstly,through the literature disquisition,the text introduces the survey of tour electronic commerce inland and outside,and sums up the emphases and conclusion of actuality-countermeasure literature.Secondly,the author collects datas from stat annals and CNNIC reports and analyses the evlution backdrop of the travel angency electronic commerce with correlation.In the end,the main body,adopts questionnaire inquiry(extends 380 pieces questionnaire to tourists at the Snu island in Harbin,and recovery valid questionnaire 300 pieces),layering sampling,crosstabs and advances innovatively tourist assort model,to analyse the questionnaire,and gives the adhibition actuality and development policies.The research detection:1. The relativity between tourism and Internet is notable.2.There is 36.33% and 28.33% tourists demanding travel and travel angency information with Internet,and 15% tourists books traffic tickets by network,and 29.33% tourists through traval angency electronic commerce.There is 57% tourist market of travel angency electronic commerce in all.The research policy:1.Develop travel angency electronic commerce positively.2. Analyse market demands and definitude production orientation.3.Consummate credit mechanism,and set up open value system.4.Fractionize tourist market and constitute pertinence policy.