Guangzhou-Shenzhen Railway Company Freight Development To Expand The Study Of Modern Logistics

Corporate strategy is the next-to-business thinking, modern logistics strategy is related to the business of the future survival and development. In the fast-changing market to seek development, the Guangzhou-Shenzhen Railway Corporation freight business (hereinafter referred to as the Guangzhou-Shenzhen's) strategy aimed at the development of modern logistics and the coincided with the demand.This report studies the Guangzhou-Shenzhen-how in the logistics business strategy to seek opportunities for development. From a strategic focus on the environment, strategic planning and the implementation of the three-part strategy to address them.In the analysis of the strategic environment, along with the Guangzhou-Shenzhen's surrounding environment of the research in the field based on the results of the first analysis of the Guangzhou-Shenzhen to the development of modern logistics in the face of the external environment and the company's own internal strengths, which aims to identify strategic environmental impact The factors to identify those present and the future of this enterprise has a greater impact on the seeds or the potential impact of factors, and then predict the development of science and trends in order to find an environment conducive to the implication of the main opportunities and threats. The focus on the logistics market to analyze the environment, pointing out that the Guangzhou-Shenzhen in response to external competition, as well as the development of the internal drive should be integrated in a timely manner of their own business strategy, logistics strategy will be integrated into development plans.In the analysis of the strategic plan, around the Guangzhou-Shenzhen's logistics and strategic planning of the two themes. First, the combination of internal development of the logistics of the operation and practice, first of all on the Guangzhou-Shenzhen to the development of modern logistics development of the strategic objectives: to build brand logistics services, the establishment of standardized logistics system, to achieve the transformation of modern logistics enterprises; followed by a "logistics services Extension "and" logistics strategic alliance "business model, it will transport the traditional business model for the transformation of internal integration "and" logistics strategic alliance "a combination of modern logistics business model; Furthermore, the implementation of the" cargo-led "," transitional phase "And" a leading logistics, "the stage of development strategies; concludes with the" one, two platforms, the integration of the three operations. Second, logistics planning, the focus on providing the best service levels, as well as strategic storage site Strategic alliance partners to choose three for the content of the strategic implementation of the principles and methods.In the analysis of the implementation of the strategy, focusing on the Guangzhou-Shenzhen-storage company, as well as expansion of the Guangzhou-Shenzhen highway, marine Union for the specific operations are discussed. The Guangzhou-Shenzhen's expansion, according to the aforementioned location of the storage strategy, we have chosen Shenzhen north of the warehouse as a freight yard extension of the pilot, from the warehouse layout design, design-engineering services to design and construction cost estimates are given a detailed exposition. In the Guangzhou-Shenzhen's Yantian port and the formation of the Virtual Enterprise Alliance Iron Sea, the background of the case and relevant departments a brief analysis of the proposed establishment of the sea transport of iron, goals, the need to address the main issues, as well as the specific requirements related to the operation of the .