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A Study On The Process Of Enterprise Strategic Innovation Based On Sustainable Growth

Posted on:2010-09-18Degree:MasterType:Thesis
Country:ChinaCandidate:C YanFull Text:PDF
GTID:2189360275953349Subject:Business management
Abstract/Summary:PDF Full Text Request
With the rapid development of science and technology and global economic integration to speed up the process,companies feel that the competitive environment faced by more complex,adversarial competition getting stronger and stronger, sustainable growth of enterprises is becoming increasingly difficult.In the enterprise business environment has become more dynamic and complex cases,whether the strategy has become a decisive factor for sustainable development.Therefore,in accordance with the external environment and internal conditions change,the rational and effective business strategies of innovation,the sustainable growth of enterprises, businesses and academics to become the focus of common concern.At the same time,corporate strategic management theory research on strategic innovation are not systematic,in particular the establishment of sustainable growth has not been based on a complete theoretical framework of strategic innovation.It is precisely because of these reasons,this article of sustainable growth based on innovation in the process of corporate strategy for the study,researchers focused on sustainable growth and innovation strategy,innovation and business strategy factors, process and support conditions.These studies can be used as the theory of strategic management research outcomes,and growth of our business strategy based on sustainable management practices to give useful guidance and assistance,which has a theoretical value and practical significance.First of all,introduced the purpose and significance of research,research at home and abroad,set out the theoretical basis for this article,including enterprise growth theory,business strategy and innovation management theory theory;Secondly, an analysis of the meaning of sustainable growth and impact of elements on strategy content and the role of innovation and sustainable growth that the requirements of the strategic innovation;and then,in the above analysis on the basis of sustainable growth based on the elements of strategic innovation,build a sustainable growth strategy based on innovation process model,the sustainable growth based on the identification of strategic innovation,implementation and control of the process of content,Strategic innovation,including the basic constituent elements of innovation and motivation,innovation,innovation and innovation goals,the interaction between these elements and interrelated strategic innovation constitute the internal mechanism, they will run through the entire process of strategic innovation;Finally,the case studies to Huaxin Cement case study for describing the company's internal and external strategic innovation dynamics,and detailed analysis of the company's strategy for the implementation of the process of innovation,pointing out that innovation in the strategic problems faced and the future direction of strategic innovation.In conclusion,with the prospect of the conclusion given in this article, innovation and direction for future research.
Keywords/Search Tags:Company Development, Continuable Growth, Strategic Innovation, Innovational Process
PDF Full Text Request
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