Strategy Research On Changchun Develops To The Northeast Asia Headquarters Base

Along with the information technology and economic globalization tendency's enhancement, the enterprise Multinational Corporation's organizational structure presents kind of change particularly. The enterprise headquarters gather in the key city, but the production manufacturing base transfer to the cost low region, that's a new economic form - headquarters economy. Because the gathered corporations'headquarters take a series of positive economic affects to the local economy, therefore so many urban government high interests in the headquarters economy. The national cities raised the headquarters economy upsurge.Based on these backgrounds, this article analyzes the headquarters economic theory, summarize he primary factors that affect the headquarters base development, and induce the general law of headquarters base development. Finally, this article set a reasonable mode to develop Changchun's become the Northeast Asia Headquarters. Meantime, countermeasure proposals have been made to deal with the questions which will present in the Headquarters Base developing process.This article is mainly divides into four parts. The first part is the first chapter and the second chapter, and mainly about the goal of this article and the theory summary of the domestic and foreign headquarters economic research. The second part is the third chapter and the fourth chapter, which designs a model for developing Changchun to a Northeast Asia Headquarters Base, the model contains two stages of the developing process. The third part is the fifth chapter, is about the proposals to deals with the questions which appear in the process of Changchun becoming the Northeast Asia Headquarters Base. The fourth part is the sixth chapter, is the conclusion of this article research.The first part: The first chapter draw out the conception of the headquarters economy is the introduction of this article basic content, the logical structure, research ways and the innovations. The second chapter quotation economist Zhao Hong's concept for the definition to the headquarters economy,"the headquarters economy is a region economy form, refers to some region, as a result of the unique resources superiority attracts enterprises'headquarters in this region layout, the manufacturing base comparison configuration in the other areas, which causes the enterprise value chain and the region resources realizing in the most superior coupling, as well as has the material effect on this regional economies development."through analyzing the headquarters economy theory development is produces by the economic globalization with the China reform and open policy market economy development combined action. Through inducing the domestic and foreign headquarters economy research theory, has obtained the variation process of headquarters economy theory, its characteristic and effect. Simultaneously the model of mature headquarters base enlightenments development of Changchun to the Northeast Asia Headquarters Base.The second part: The third chapter was mainly on the feasibility and necessity analysis of developing the Northeast Asia Headquarters Base in Changchun. Considering geography position, the political culture, the human resources and so on many kinds of factors, obtained conclusion of Changchun is most suitable city that should be developed into the Northeast Asia Headquarters Base, compared with other cities in the northeast provinces. Next the country to promote the Northeast old Industrial base strategy take good effect to the development of the Northeast Asia Headquarters Base in Changchun, the two complemented another, promoted together. The policies promoting the old Industrial base take a direct effect to the headquarters base. Finally evaluates the core essential factors of development Changchun into the headquarters base: The geographical qualification, the social conditions, the current economic condition, the government condition, obtains that Changchun is in good condition to be the Northeast Asia Headquarters Base. The fourth chapter made a strategic plan for Changchun developing into the Northeast Asia Headquarters Base Northeast Asia area economy's rapid soaring, already accounted for the global economic total quantity 1/5, its prospects of development attracts so much attention, but the Changchun is in the same development phase with the Northeast Asia area. First Changchun is the center of Northeastern Provinces', also the platform for Chinese and the Northeast Asia five countries to exchange economics, trade and cultural , and is the link of Dalian, Shenyang, Harbin, and so on big or media-sized cities. Changchun picks up the northeast economic zone together. And, it formulates a long-term development project for developing Changchun into the Northeast Asia Headquarters Base. the first stage, the regional headquarters and the state-level headquarters mixed stage, developed the production headquarters base as a goal; The second stage, the state-level headquarters and the international headquarters mixed stage, depends on the foundation of the production headquarters base primarily, to construct the multipliable, decentralized international Northeast Asia Headquarters Base, which evolves in the original foundation certain miniature CBD-the headquarters economy gathered area . Finally carry on the spatial plan to develop Changchun four big Industrial bases -automobile, the agricultural products processing, the cultivation photoelectron information and the biology and the medicine industry. the South center urban district is expanding, which includes the economic development zone, the high technology zone and the month traveling economic development zone, and combine with automobile factory district, constructs the industrial and the economic center. The west district should take fully advantages of the FAW's superiority, primarily constructs the automobile and the spare part physical distribution campus, and develops automobile re-equipping and the spare part processing industry. Promotes the urban core area service function, strengthens the Zhongqing Road business district, the jingyang main road commercial district construction.The third part: about the corresponding countermeasure proposal, mainly aims at the question which Changchun will meet in the process of developing into the Northeast Asia Headquarters Base. Mainly includes: acquire the correct headquarters economy consciousness, gets rid to the headquarters economic simple understanding, develops the headquarters economy effectively; made the government emphasize the headquarters economy, sets up society's credit system, perfect market services structure; Improves the legalized market condition of business, perfect the software and hardware environment of the urban to obtain the comprehensive development, develop the headquarters economy healthily; promote the industrial structure and the rational distribution, according to Changchun's industrial foundation and the industrial environment; Strengthens the construction of the modernized central district, perfect the services structure for the headquarters economic development; adjust and the formulate related preferential policy simultaneously to improves the headquarters economy investment environment; Perfect collective services system, promotes the urban function.The fourth part: Makes the conclusion of the full research.