| In recent years, tourism real estate is a new investment idea and way, which is developing very rapidly as the increase of people's living level and the economic development level. Naturally tourism real estate is the product of tourism and real estate's integration. And in the course of integration, tourism and real estate accelerate and promote reciprocally, which makes the emergence of the more reasonable and new operation shape. Meanwhile, people usually underline the integration and reaction among the first, second, third industry. However, people neglect the rapid development of the new operation shape, the new enterprise, the new model inside the third industry, therefore neglect to do research on it.Some scholars study on sports tourism, agricultural tourism and hotel industry from the industrial integration, but few on China's tourism real estate, especially fewer on industrial integration of tourism real estate. Therefore, this thesis selects it as the study subject.This thesis is composed of seven chapters. This thesis reviews on the tourism real estate and industrial integration and define several important concepts in the fist tow chapter; the third and fourth chapter is the core part, based on the base of industrial integration of tourism real estate, promotion factors and integrating course, the thesis constructs the structure of industrial integration mode of tourism real estate, and then introduces the two concrete shape. And then this thesis analyzes the 'Zhongkun' real estate mode in Chapter 5, and in Chapter 6 on the premise of revealing the problems, put forwards some measures of industrial integration.Through constructing the industrial integration mode of tourism real estate, this thesis strives to enlighten the developer of real estate to promote its ability to operate the real estate, and make stakeholders of tourism real estate know about the tourism real estate more deaply, and thus to develop the idea. |
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