Corporate Culture Study And Construction Practice

In the circumstances of economic globalization, China's enterprises in order to in the face of fierce international competition to achieve sustainable development, it must have advanced corporate culture. As a group, a subsidiary of subordinate units, the enterprise culture in the Group within the framework of how to build innovative enterprise culture subsidiaries, a large number of domestic enterprises to consider the issue of this paper in the domestic and foreign enterprises on the basis of cultural theory and the building of their own characteristics. corporate culture were summarized and refining.By analyzing the Qingdao Beer Group (hereinafter referred to Tsingtao) corporate culture, corporate culture to understand the system to avoid a narrow perspective on corporate culture. In this paper, Tsingtao from the spirit of enterprise culture, the system layer, the three levels of the substances were outlined, in the spirit of the three levels at the core, to the system of channels, manifested in the form of physical layer, reflects the Qingdao Brewery Company corporate culture of systematic and rigorous.As a subsidiary of corporate culture and practice is the key to innovation, Qingdao Beer (Xiamen) Co., Ltd. in Tsingtao under the guidance of corporate culture, integrity and innovation to create a feature-rich subsidiaries corporate culture, will be reflected in the integrity of corporate culture as a system to build, from the spirit of the system layer, layer three substances were systematic construction of the innovation embodied in the establishment of a harmonious cultural characteristics of the rich, departments of culture, and the implementation of culture, information and building. It is an innovative and unique corporate culture, and promote scientific Xiamen continuously along the road of sustainable development, and year after year the company makes Xiamen made good economic and social benefits.Will be within the concept of corporate culture of the heart, outside of the line, innovative enterprises to build a sound cultural system, the building of this company from Xiamen corporate culture, making the process of building enterprise culture prone to the errors, and a brief summary of the experience. Through into corporate culture and the process of summing up the experience and lessons learned, I hope that many domestic enterprises and enterprise managers to provide reference, and I hope enterprises can build an enterprise culture copy competitiveness, and ultimately enterprises Foundation evergreen forever.