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Study Of Problem And Strategy On Meeting And Exhibition Industry Of Harbin

Posted on:2008-11-17Degree:MasterType:Thesis
Country:ChinaCandidate:H Z YangFull Text:PDF
GTID:2189360272980529Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
With the rapid development of Harbin economy, a lifeful industry is catching people's eyes with a new visage and development speed changing with each passing day, that is the industry—meeting and exhibition. Industry of Harbin meeting and exhibition does not grow fast itself and make considerable economic profit, but also bring along with relative industries and surrounding areas to develop, accelerate the strategic realization of Faster Development and Acting as Good Dragon Head. Harbin is an important city in northease Asia and the capital of Heilongjiang province which has strong radiation on economy and culture. Therefore, economy of meeting and exhibition has very important significance on the development of Harbin economy. On the background of the above mentioned, combined social economic environment of Harbin, it is necessary that strategies of developing the industry of meeting and exhibition of Harbin are studied. It will have active significance on the heathy development of meeting and exhibition and the development of Harbin economy.The dissertation narrates the development actuality and tendency of civil and foreign industry of meeting and exhibition. Next, the study of this paper focuses on the actuality and problems of development of Harbin exhibitions and meetings. Combined with the industry structure, geographical position, economy and social environment, according to theory of exhibiton s and meetings and the existed problemes, Harbin should be become the international meeting and exhibition center in northeast of Asia. It also puts forward to the expectation for market management, exhibition hall construction and employee training etc. Last, the detail executation strategies are brought forward for the development of exhibition and meeting in Harbin.
Keywords/Search Tags:meeting and exhibition development, meeting and exhibiton economy, development strategy, market management
PDF Full Text Request
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