Research On The Model And Mechanism Of Regional Tourism Competing

Along with the increasingly fierce competition as well as the economic globalization and the economic regional integration, the Chinese region tourism cooperation presents the unprecedented development momentum. Strengthening regional cooperation, building tourist products line to promote regional optimal allocation of the resources and products, and to achieve a win-win situation, bringing competition into the cooperation, and promoting development through cooperation have become an important choice to develop economic for the world countries and regions. Therefore, when the tourism industry has reached a certain stage, strengthening ties and competitive cooperation between different tourism destinations and regions, and doing competitive cooperation (i.e. regional tourism industry competing)became an inevitable result, and also an inevitable choice for regional tourism sustainable development. Started from 2004, China's tourism in large scale has started rising. All over the country set off an regional tourism industry competing craze, such as the regional tourism industry cooperation around the Pearl River Delta,"primary and secondary double centre competing mode"of the Beijing-Tianjin-Hebei economic circle, the regional tourism industry cooperation of Guangdong, Hong Kong and Macao regions, etc.In June 2005, Northeast"4+1"commonwealth (Shenyang, Changchun, Harbin, Dalian, Anshan)announced establishment, and signed " Five Cities regional tourism cooperation MOU ". From then on, it began the process of strengthening regional cooperation, co-expanding the market, enhancing the resource-sharing, implementation of products and exchange of passengers, promoting barrier-free tourism, and creating the northeast gold plate. The regional tourism industry cooperation has been effective.The article was divided into four parts. The first part expounded the domestic and foreign research about regional tourism competition and cooperation, and made a conclusion about competition and cooperation, which analyzed the importance and deficiencies from many different aspects, which become the base and starting point of this paper. The second part is the theory foundation of the whole paper. It focused on some principles of economics and their applications in the regional tourism. These theories mainly includes: geographical division of labor theory, location theory, the core - the external theory, economies of scale theory and industry agglomeration theory, etc. The third part is the key point of the whole paper. It quoted the Game theory to the research about the regional tourism competing. It mainly analyzed the theory foundation and material base of carrying on regional tourism competing, compared game competition, game cooperation with game competing. Based on this and the game model construction, it made a conclusion about the ideal mode of the regional tourism competing (including the ideal organization mode and the ideal behavior patterns) and the institutional arrangements. The fourth part took Northeast"4+1"commonwealth as an example, elaborated that its present cooperation situation, and the cities' resources characteristics, and analyzed the cooperation mechanism of the Northeast"4+1"commonwealth. The analysis showed that"4+1"commonwealth has very strong development potential. Finally, from different aspects such as the government and the market, it pointed out the countermeasures and the suggestions about how to promote the competitiveness comprehensively.