| With increased interaction in economies, societies and environments in the globalization trend, more and more entrepreneurs are well aware that enterprises are basic units of regional societies as well as regional economies, which play an important part in the process of contribution or destruction of the environment development. Therefore, enterprises seek not only to gain business profits as much as possible, but also to create a healthy economic and social environment that allows enterprises to gain revenues as high as possible. That is why the concept of "corporate social responsibilities" emerges. At present, the movement of corporate social responsibilities is becoming a globalization trend. The international communities value corporate social responsibilities highly. Transnational corporations take the lead in this regard, and international organizations regard social responsibility as a generally-recognized index for first-rate enterprises.As an important sector shouldering corporate social responsibility, China Business Bank has been making a great contribution to the development of Chinese economy for a long time. China Business Bank has finished its reform; some of its branches have gone into stock market. It has been the Business Bank's problem how to fulfill its social responsibility by ensuring that stockholders are given satisfactory dividends, and how to keep sustained development and prevent the undue pursuit of maximum profits. However, the study of its social responsibility is in its beginning stages, since China is in the primary stage of market-oriented economy. In 2006, Pudong Development Bank in Shanghai released A Report on corporate Social Responsibility , which is the first in domestic banking industry. In 2007, Shanghai Bank Supervisory Agency worked out the first guiding document—Guidance Planning of Banking Institutions in Shanghai. In May, 2007, China Construction Bank officially released A Report on corporate Social Responsibility in 2006, which is the first report in this regard for state-own business banks. These documents show that financial circles and the management have paid great attention to the issue of social responsibility of business banks.Accordingly, a further study of social responsibility of Chinese business banks is of great important both to the development of Chinese business banks and to the creation of community harmony in China. On the basis of the studies of social responsibility by experts at home and abroad, and the stakeholders theory, this thesis holds that business banks, in the pursuit of maximum revenues, should take into consideration rights and interests of those who are related to the interests of business banks—share-holders, depositors, financial consumers, borrowers, the staff, the government, and the charity, and shoulder relevant social responsibility.This thesis first identifies those who are related to business banks and their rights and interests with the stakeholders theory, and then defines the social responsibility of business banks: business banks, in the pursuit of maximum revenues, should take seriously the rights and interests of those who are related to the interests of business banks—share-holders, depositors, the staff, financial consumers, and the government. What is more, business banks should shoulder the responsibilities of bringing forth new ideas, improving the welfare and charities of the nation, and protecting the environment. Based on a comparative study of social responsibility of business banks at home and abroad, this thesis analyses the problems in the social responsibility of business banks in China: materialism, undue pursuit of interests, little awareness of responsibility and law, lack of the idea of humanism, and insufficient financial support of the disadvantaged. The thesis sums up the reasons of these problems: no clear goals of social responsibilities, the backwardness of appraisal and supervisory systems in this regard, financial consumers' disadvantageous standing. The thesis also elaborates on an index system concerning this and its appraisal. Lastly, the paper puts forward a mode of social responsibility of business banks after an analysis of challenges and restraint in this regard. |
