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The Research Of Business Process Reengineering In ERP Program Of STO

Posted on:2008-11-10Degree:MasterType:Thesis
Country:ChinaCandidate:W T DaiFull Text:PDF
GTID:2189360242977192Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The 21st century is the era of knowledge economy. New thoughts, new theories and new solutions are booming. With accordance to those, the pace of the whole society is getting faster; the competition is getting more diverse and fierce. The corporation should think in a different way in order to survive and develop in such a market environment. It should critically think about the environment it lives, its advantages and shortcomings. Then it will find where it should stay and what destination it should reach. Keep changing; keep developing seems to be the only way for a corporation to live long. However, we are sorry to find a huge opposite examples. A lot of good thoughts, creative minds are getting diminished in the process of implementation. Even the lucky ones that becomes reality don't have a good situation. With reference to the big investment, the results of such thoughts, minds, etc. can not make the owners happy.There has been more than 20 years since ERP was getting to be known by Chinese. After the hard time at the beginning, ERP is getting popular recently. Especially in manufacturing industry, ERP implementation seems to become the only way to improve competitive ability and get development. However, the system is just an expensive tool for daily routine work for most owners. In fact, it is not the fault of the system. The original goal to implement ERP system is to try to find a way to change the unreasonable business processes, while in fact; the system becomes an advanced tool to support the existing processes. This could not be a successful implementation.The author believes that it is correct to get something new, while further more, the owner of the enterprises should think about how to get things new. What are the restrictions in the company at present? What obstacles are there during the operation? When and how to change the situation? These questions focus on the business process reengineering. If we solve these problems at first, the decision on technical solution becomes easy. And the development of technology will be helpful to fulfill the new thoughts and process. So, ERP is a good for BRP and vice versa.The practice of BRP in the ERP implementation in Shanghai STO Co., Ltd is a powerful explanation of the opinion mentioned above.Established in 1994, STO is a German WOFE which mainly focuses on the manufacturing of constructional painting and relevant products. With the rapid development of domestic economy, the market of real estate is getting prosperous. This results in the huge demand on constructional paints. On the other hand, with the concern of environment protection, the products which are environmental friendly are encouraged to be used. As the potent owner of Exterior Heat Isolation System, STO should grasp the big opportunity. How to take the good chance, how to enlarge the market share is a main project for the management group. Obviously, the existing management style, marketing and sales strategy, the operation model is somewhat out of date. A serious of change should be conducted. Under this circumstance, the ERP and BPR program is on the board. As the organizer of the project, the author took part in the whole procedure, and has got deeper feelings on the success and loses of the project. That is valuable to support the opinion in this paper.This paper analyses the challenge to enterprises with the development of information technology at first, then, describe the relationship between ERP and BPR, points out that they are good to each other. The paper takes big pieces to introduce how to conduct BPR in the implementation of ERP, how to find the break point, how to define the range of BPR, even how to find the proper chance to get access in. The paper also points out the potential risks and how to avoid. The author takes STO Company as a real example, using SWOT method to analyze the current situation of the company. The whole BRP program is under the theory, on the other hand, the practice will support the theory. The article takes four typical processes as the examples, which are Order Processing, Production Plan, Complain Processing and Financial Control. At the end, the author summarizes the success and loses of the project, and lists the job for the future.
Keywords/Search Tags:ERP, BPR, Process Re-organization, Implementation
PDF Full Text Request
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