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Exploiting Research Of Adventure Travel In Mt.Changbai

Posted on:2009-02-14Degree:MasterType:Thesis
Country:ChinaCandidate:M M RenFull Text:PDF
GTID:2189360242496523Subject:Physical geography
Abstract/Summary:PDF Full Text Request
Tourism gradually has been one of the most significant industries in the whole national economy, especially our economy continuously grows and people's cultural taste raise step by step, the regular tourist products mainly focusing on sightseeing cannot satisfy the psychological needs of traveling and leisure. Some people divert their attention to the deep travel which imbues with deep extent of participating and experiencing. Adventure tourism emerges and develops just under this social background.Mt.Changbai has the obvious advantages of tourist resources for developing adventure travel, boasting rich adventuring resources with high ranks. There are also cultural tourist resources on minorities which are highly different from other places. Thus, developing adventure travel has a large potential in this area. These advantages over resources, however, have not given rise to industrial advantages yet.This thesis, making use of outdoor investigation, inquiring experts and mathematic models related, on the basis of investigation about adventuring resources in Mt.Changbai, discusses the evaluation of adventuring travel resources, the content of adventure of Mt.Changbai, community-based mechanism, marketing strategy and exploiting measure. The whole body is composed of seven parts:The first part generally introduces the concept of adventure travel, the studying status quo and developing trend of domestic and foreign scholars, as well as the main content and studying approaches of this thesis.The second chapter shows the profile of Mt.Changbai, including natural condition, social and economic condition and tourist resources status, coupled with the problems in tourism. Then, it carries out the evaluation to the adventure travel resources, meanwhile, calculating the adventure travel content of Mt.Changbai.Next, it designs the routine of adventure travel at Mt.Changbai, from the adventure angle, combing with suggestion of experts. Furthermore, it brings a simple map of adventure at Mt.Changbai under ArcGis.Subsequently, the fifth part puts forward the exploiting measure generally. Chapter six analyzes the marketing strategy of Mt.Changbai as a adventure destination, this part is one of the vital parts in the whole plan developing adventure at Mt.Changbai.Last but not least, on the grounds of six parts given above, this thesis gets following conclusion:To begin with, Mt.Changbai is one of the scenic spots which are most suitable to engage adventure travel; it has abundant resources for adventure, boasting both natural scenic resources and cultural resources, forming a large attraction for the main source places, imbuing with giant potential to develop adventure. Also it calculates the content of adventure travel at Mt.Changbai, according to the principles of adventure.Secondly, the thesis, synthesizing all-round viewpoints and materials related, designs a simple map of trekking which is from western slope to northern slope under ArcGis.What is more, when talking about the specific exploiting measures, besides strengthening infrastructure for adventure, in order to make Mt.Changbai possess long-term attractiveness, it is absolutely necessary to introduce community-based mechanism; firstly, it can expound the attractiveness of cultural elements to adventurers, the other side of the coin is that it will make community engage in the adventure tourism to the largest extent, being beneficial from it.At last, basing on SWOT analysis, it brings up it should enrich the adventure products, providing diversifying products, for the sake of meeting people's distinctive needs.
Keywords/Search Tags:Adventure travel, Mt.Changbai, Marketing strategy, Community-based mechanism
PDF Full Text Request
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