Analyze Of Circulation System Of Beef In Jilin Province

The fine variety of beef, the advantageous of natural environment and the superiority of geography,as well as the feed superiority as a big corn province, all has provided the advantageous condition for thedevelopment of beef industry in Jilin Province. the output of beef in Jilin Province has large scalegrowth, while sales volume of the domestic market the is increasing, the exportation quantity alsoincrease。the reason of increasing in exportation quantity mainly was: "Mad cow disease" gave theopportunity to Jilin province, because it is an area which was non- epidemic disease area; Theinexpensive price also provide the advantageous condition when it participated in the competition ininternational market. But looking from the overall that, the extroverted of beef product in Jilin Provinceis very low, in order to enhance the exportation competitive ability of beef product in Jilin Province, itshould vigorously develop its unique beef cattle variety, simultaneous development "green" beefexportation.The main body that Participates in the beef circulation in Jilin Province is the beef slaughterenterprise and various beef sale main body, slaughters t enterprise of Jilin Province can be divided intotwo big kinds, the household individual slaughters and large-scale slaughters factory, although theindividual beef slaughters enterprise only occupies a small part in the circulation system, has the vitalrole to the beef industry development, Contrasts large-scale slaughters enterprise and the householdindividual slaughters, seeing from their cost, the live cow purchase price has the important influence tothe cost of both of them. Looking from its cost, the cost of the household individual slaughters is farsmaller than the cost of large-scale slaughters enterprise. We can know the household individualslaughters is one kind that provides the beef to the popular market in low cost. From receives lookedthat, to large-scale slaughters enterprise the share of upscale beef market have the important influence,but then to the household individual slaughters, the cow hide and the launching sales situation has theimportant influence to its profit, Therefore, the large-scale slaughter enterprise should expand its sharein good beef market share, but the household individual slaughters should be supposed to seek the goodbeef wastage marketing channel.In the fifth chapter, I analyze the beef market in Jilin Province and also analyze the sales cost, theincome, the profit of the representatives large-scale slaughter and the representatives householdindividual slaughters. The large-scale beef slaughters has two main sales way, one kind is the upscalebeef, by the enterprise directly sale them to big guesthouses, the restaurant and the fast-food chain,another kind is the middle-grade beef, which is sell by the supermarket, the beef brand chain store. Afterthe analysis, we know the sales income of large-scale slaughters enterprise main origin to the upscalebeef market, its sales volume occupies the 56.8％profit of the whole profit, which the sales volume only occupies the 30％of total beef profit, The other 70％non-upscale beef which sells through the beefbrand chain store, because the expense of shop is higher, obtains the profit only is equal to the profitwhich obtains by individual commerce in the agricultural market fair, occupies the 41.2％profit of thewhole profit. The individual commerce sales cost mainly is decided to the price of beef,which be bought.in the income aspect, the individual commerce income is bigger influence by the beef price.The beef circulation organization revolves the core enterprise, contacts with the supplier, thewholesaler, the retail merchant as well as the final consumer's supply and demand system, and is aincreasing chain. Take the slaughter enterprise as the core, the beef circulation organization in JilinProvince has contained all alliances who join beef circulation process, in the sixth chapter according tothe difference of core enterprise the beef circulation organization in Jilin Province may divide into twokinds: Center upscale beef circulation organization and low-grade beef circulation organization. Centerthe upscale beef circulation organization is higher than the low-grade beef circulation organization ineach stage cost, the low-grade beef circulation organization used its superiority of lower cost occupy thepopular beef sell market, but the center upscale beef circulated organization to be able to make the fastreflection to consumer's demand, but along with the people regarding to the beef quality, the product ofthe center upscale beef circulation organization can more and more receive people's found Looking fromthe value increment that, the value increment of the center upscale beef circulation organization's ishigher than the value increment of the low-grade beef circulation organization, the reason is because thecenter upscale beef circulation organization used the flushing in the beef slaughter stage, cooled andmaintains freshness and so on the measure, carried on the division to the beef, and has carried on thepacking to the partial upscale beef looking from the the profit and the constitute of the profit, the centerupscale beef circulation organization's profit exists in slaughters stage, but the low-grade beef profit isquite even distribute in slaughtering stage and the sales stage slightly is higher than the slaughters stage.On the base of understanding the Jilin Province beef circulation basic situation, for making the JilinProvince beef circulation system to be more perfect, we should vigorously cultivate the main itementerprise, the prioritize slaughters processes, takes the beef processing and the new productdevelopment, enhance the consumer cognition degree regarding to the high quality beef, simultaneouslythe government must provide the more services opportunity for the circulation, establishes thestandardization, the multi-purpose market management system.